Direct Response marketing: “The gentle art of persuasion.” Turn Your Prospects into Customers!

B2B Copywriting Portfolio: Direct Response


You want to convince prospects to take action...

... From a simple "Click Here" to "Watch this Video" to "Buy Now!" 

B2B VoIP company Alliance Phones wanted to generate more leads. So they requested a direct response letter targeting new small businesses.

What was the desired action? Listen to an audio recording — try the service — and earn free gifts!

And then I threw in a few extras. Have a look!


[Alliance Phones Campaign Extras]


Whatever business challenges YOU face today, I’d be delighted to help persuade your ideal prospects to become customers.

Contact me to get started!